SEO Optimization
Not all SEO Optimization is equal..
- By definition truly superior SEO web design is very hard to find..
…Unless you’re looking on Google of course where it will, by definition be very hard to miss..
Unfortunately it’s true, from the moment you decide you need help with your site optimization, or are told that your website is Google-sick, you can think of it as like discovering you are ill and putting yourselves in the hands of the Doctors.
Just as in the world of medicine, you have Junior Doctors, General Practitioners and then the true Specialist Consultants, so is it in the world of SEO Optimization.
So how do you know you’re getting a cutting edge modern specialist, instead of a party-hard student intern?
That, is very a good question.
Very few people understand both SEO & web design well enough to do both jobs well at the same time, as SEOs & web designers often have conflicting goals.
If you already have a website built then barring a complete rebuild you’ve missed out on the chance to employ the power of “SEO web design” and need just SEO or Optimization, you need an SEO consultant, or company.
If you haven’t got your site built yet then I thoroughly recommend finding an SEO web design firm rather than “just web design”
Beware the web designers (nearly all of them these days) who will tell you that their sites come “search engine optimized”, I have never yet seen a web designer site down and spend 2 days on keyword research before starting to build and name critical elements of the site..
These days most web designers “talk the SEO talk”..
but very few can “walk the SEO walk”..
I will be expanding on this and other subjects in upcoming posts, I hope you found this useful.
Take care
Jake